PRIVACY POLICY

PRIVACY POLICY

Welcome to our website

If you continue to browse and use this website you are agreeing to comply with and be bound by the following privacy policy, which together with our terms & conditions govern SINCE68 collective’s relationship with you in relation to this website.

 

   ♦ What this privacy policy covers

This Privacy Policy covers SINCE68 collective’s treatment of personally identifiable information that SINCE68 collective collects when you are on the SINCE68 collective site. This policy does not apply to the practices of organisations that SINCE68 collective does not own or control, or to people that SINCE68 collective does not employ or manage.

SINCE68 collective collects personally identifiable information when you request more information or materials from SINCE68 collective. We use the information you submit only to make contact and deliver SINCE68 collective information and collateral materials.

SINCE68 collective will not sell, rent or share your personally identifiable information to anyone.

SINCE68 collective may amend this policy from time to time. If we make any substantial changes in the way we use your personal information, we will notify you by posting a prominent announcement on our pages.

 

   ♦ Questions or suggestions

If you have questions or suggestions, e-mail us at: info@since68.com

Belief No.1
PATIENTS AREN’T JUST PATIENTS

We embrace the fact that speaking to patients is just not enough. A more meaningful way of engaging patients is to recognise that they are also humans, consumers, husbands, fans, mums, employees, citizens, spectators, etc. Our ability to develop rich experiences is rooted in the understanding that patients are in fact ‘caresumers’.

Belief No.2
OUR WORLD REVOLVES AROUND CARESUMERS

Everyone in the healthcare community is talking about “integrated care”. We also observe that the emergence of integrated care will impact operating models greatly, affecting everything from technical innovation and design to go-to-market models. Still, for all players in the field of healthcare, the long and winding road ultimately leads to the caresumer. Whether we are serving a medical technology company, care giver or supplier, we make the caresumer the purpose of all our marketing activities.     

Belief No.3
THE CARESUMER IS THE MEDIUM

Positive endorsement from other caresumers is the most powerful medium available to medical brands. This is especially true in today’s disruptive world. Caresumers are no longer swayed by healthcare authorities; it takes coherent, immersive experiences that create conversational capital. Medical brands must earn caresumer attention by providing value in the form of entertainment, information and utility.

specialists in MEDTECH marketing

1968 the year of the computer mouse, Egalité! Liberté! Sexualité!, the 747, The BEATLES, Apollo 8, the Prague Spring, the first European satellite and The Club of Rome, but also the year of the 1st bone marrow transplant and the 1st heart and lung transplants in Europe. 1968, a year of technological innovation, social revolution and emancipation.

2036 the year of the Nobel Prize for time travel, Apophis, 0.1 Singularity Generator, REPAIRONMENT, Atlantis Discovered, the Biological Immortality Movement, the Flycycle and the Year 2038 problem, but also the year of the 1st cloned brain transplant, the 2031 Cancer Free Games lustrum and Docs-in-Space? 2036, a year of genetic engineering, community life, follow-me care and self-containment?

TODAY it’s an exciting and inspiring time to be working in the medical sphere. In this rapidly changing landscape we're helping you optimise your marketing efforts.